Trends
The AW24-25 Trends, decoded for you by Fashion Snoops 
Before you immerse yourself in these trends at Playtime Paris and Playtime & Kid’s Hub New York via curated trend spaces and exclusive presentations unique to each show, let us give you a sneak peek at two of the essential color palettes and moodboards. Outlined for us by our partner Fashion Snoops, these AW24-25 trends represent the complicated feelings of the zeitgeist. Cocoon and Erupt are a perfect example of dichotomy – of two contradictory things, complete opposites. These opposing forces are at play within all of us, as the current global stage, the world around us, our very cores have been pulled in every direction the past few years.
Cocoon envelops us in warmth, adding coziness that we crave in our wardrobes and homes. Soft pastels play in materials that are heartwarming and gentle. On the flip side, Erupt explodes into our closets and corners of our living spaces, splashing our world with bold colors and bright prints. Any restrained emotions are brought forth in bursts that offer release, while we let loose all that has been bottled up.
Enjoy a glimpse into how these concepts can be represented in real products as we take a peek at these AW24-25 trends below!
“In Cocoon, we enter a sensorial realm where the power of perception is wholeheartedly seen, heard, smelled, touched, tasted, or felt. An evolving understanding of neurodiversity is at the heart of this story, as we take into consideration the future of inclusive and adaptive design and how it is interconnectedly experienced from the sensation of material on the skin to the psychology behind hues that calm and soothe. As we approach children’s mental and physical well-being with a reinvigorated and multi-faced awareness, Cocoon addresses how to design mindfully and purposefully to ensure optimal experiences for all children.”
At The Big Small Shows this season, keep an eye out for soft pastels, bubble quilting, cuddly and warm fleeces, comforting prints, and more from the Cocoon trend….
“In a mercurial world that teeters between life-changing revelations and apocalyptic repercussions, we maintain an optimistic but ready-for-anything mentality. It is this tension between awe and angst that cultivates creation as we dangle on the precipice of unknowing. Motivated by uncertainty and an innate sense of self-preservation, Erupt feeds the need for never ending transformation in adaptable garments that both protect from precarious possibilities and celebrate human’s adaptability. Inspired by unknowable climates and intimidating terrains, the apparel is performance-driven with adaptive design at the forefront. Unexpected colorways, patterns, and graphics paint a new camouflage imagined by undiscovered terrains while details and materials are purpose-driven as we strive to stay afloat in a sea of possibilities.”
While you wander the aisles of The Big Small Shows this winter, don’t miss bold colors and prints, pop-out puffers, mixed materials, Earthly motifs, and more…
Get your pass to discover Cocoon and Erupt in the trend spaces at Playtime Paris January 27-29 before Fashion Snoops’ presentation on these trends Monday, January 29 at 11:00am. If you can’t attend in person, follow along on the @iloveplaytime Instagram!
Then we’ll cross the ocean to discover new trend spaces that use brands at Playtime & Kid’s Hub New York to bring the trends to life February 11-13, before we attend an exclusive seminar Monday, February 12 at 3:30pm by Fashion Snoops. The presentation in New York will be by reservation only, as the insights offered there will cover the trends as well as more global shifts in the kids’ fashion and lifestyle market. To save your seat, email madeline@iloveplaytime.com with your company name, a phone number, and how many seats you would like to reserve!
